Discuss the motivators/rewards that encourage individuals to begin entrepreneurial careers. What problems might be anticipated if an entrepreneur were to become obsessed with one of these rewards – for example, if he or she had an excessive desire for independence? ———————————————————————————————————————————Provide an example of an entrepreneurial venture in your community that has successfully implemented a focus strategy to maintain a competitive advantage in the marketplace. Describe how you believe the venture protects its market from competition.

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